Core Expertise

HD Video

• Documentation, VNR and live broadcast
  

• Script development through distribution
  

• Internet, mobile and broadcast-optimized
  

Buzzworthy Publicity

• Story pitching to key journalists
  

• Newsworthy creative story development
  

• Copywriting for bloggers and social media
  

Web and Internet

• SEO, PPC, app development, coding
  

• Website development and graphic design
  

• Online reputation monitoring/management
  

Special Event Production

• Celebrity involvement
  

• Press conferences and grand openings
  

• Creative development and management
  

Public Outreach

• Social networking and conventional
  

• Coalition and strategic alliance-building
  

• Targeted communications in English/Spanish
  

Government/Political Influence

• Issue management
  

• Policy and political analysis
  

• Lobbying and public policy advocacy
  

Strategic Planning

• Opposition/competition research
  

• Message design and implementation
  

• Media analysis - traditional and New Media
  

Newsmedia Relations

• Media spokesperson training
  

• Crisis and opportunistic communciations
  

• SEO-optimized press release/story pitching
  

The Internet

• Journalists
  

• Social media influencers
  

• Targeted audience (direct)
  

Public Opinion

• Word-of-mouth campaigns
  

• Influencing opinion-leaders
  

• "Common knowledge" development
  

ModernPublicity

Creative Tools